In-house PR Manager - B2B & B2C Tech

London - SW1
22 Nov 2012
22 Dec 2012
Full Time
Contract Type

This multinational company that specialises in IT and technology requires a PR Manager to create and execute PR and comms plans in support of the online advertising side of the business, so B2B and B2C tech or digital experience is essential.

Key responsibilities:

  • To manage and execute communications plans, strategies and tactics in support of the UK business
  • First point of contact for key audiences including media, ad agencies, analysts, partners and industry associations
  • Manage the external PR Agency to a high standard both on delivery of work and ROI
  • To counsel and support business stakeholders in building the right plans/tactical execution in support of positive perceptions of the consumer side of the business
  • To manage the news calendar and external facing speakers bureau
  • Partner with in house resources and PR agency to help create speeches & presentations in support of external speaker opportunities
  • Coaching/briefing of external facing members of the advertising team on messaging at events
  • Helps build the company's social media presence

Key Success Criteria

  • Solid B2B and B2C tech or digital PR & Communications experience at a PR agency or in-house and excellent knowledge of the UK media industry
  • Ability to seek out media opportunities to help amplify products, campaign wins and brand
  • Develops an excellent relationship and engages with the client's key industry partnerships
  • Proven experience of media relations and of crisis and issues management
  • Solid writing skills, active social media follower/leader
  • Excellent collaboration skills and a demonstrated ability to partner well with key stakeholders internally and externally

This company is offering a competitive salary and we have a detailed job brief to support the above.