PR Manager - Switzerland

Geneva, Switzerland
22 Sep 2016
22 Oct 2016
Full Time
Contract Type

A Geneva-based global matrix organisation is looking for a tenacious and highly motivated PR Manager to join their prestigious team. If you have previously relished working in a global organisation with varied cultures and are keen to once again manage global brands at a central and local level, then this opportunity could be the ideal fit. As a well-connected and excellent networker, the PR Manager will have with the responsibility for leading the development of earned media and content strategies that will be delivered in-market to drive awareness, revenue and equity for a range of high-profile consumer brands. A proven background in a global consumer arena is absolutely key, with the ideal candidate having a real specialty in the FMCG space or similar.

This role is based near Geneva and reports into the UK. Relocation assistance will be provided for the right candidate.

 Key responsibilities:

  • Working alongside a high number of internal and external stakeholders, including senior management
  • Building close relationships with local markets to ensure that all campaigns are relevant and impactful and, crucially, aligned with brand positioning
  • Representing PR at brand planning sessions to embed PR into the marketing mix
  • Driving proactive media relations skills
  • Ensuring the activation of earned media within priority markets, briefing on the PR campaign concepts, deploying the toolkits, tracking performance against global KPIs and evaluation of results globally
  • Partnering with consumer relations colleagues to effectively monitor media and consumer conversations to inform future strategy and plans
  • Partnering with content and digital colleagues to ensure synergy and alignment on all plans across the marketing touch points and identifies opportunities to drive stronger execution
  • Building and retaining strong relationships with regional communications colleagues to deliver activation plans to support the global campaigns

Key skills & experience:

  • Significant background in a consumer FMCG environment
  • Excellent networker with the ability to build trusted relationships and partnerships with stakeholders at a strategic level
  • Advising senior management
  • Strong ability to build close relationships with local markets
  • Excellent written & verbal communication skills
  • Highly-motivated, solution-oriented team person with the ability to influence and manage others within a matrix organization
  • Tenacious and persistent with high personal accountability
  • Cultural awareness and ability to work across different business units
  • Demonstrable experience of issues and crisis management
  • Experience creating and implementing brand communications campaigns
  • Fluency in English is essential

In the first instance please send your CV in word format via email to Sophie Collins at quoting reference SC19366.

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