Deputy Head of Corporate Communications
Deputy Head of Corporate Communications
The closing date for this post is 12 noon on Wednesday 22nd March 2017
Interviews will be held W/C 3rd April 2017
A strategic alliance has been formed between Warwickshire Police and West Mercia Police in order to enable both forces to meet the challenge of reducing policing budgets. By working more closely together the forces will benefit from greater operational and organisational resilience, making us the fourth largest geographic police area in England and Wales.
The main purpose of the role is to develop and lead all aspects of day to day communications activity of Warwickshire Police and West Mercia Police to ensure they inform, influence and engage their communities, stakeholders, partners and workforce through the delivery of targeted communications using channels that are appropriate to their audiences.
To deputise for the Head of Corporate Communications, when required, including contributing to the development of the Corporate Communications strategy.
Lead and take individual responsibility to plan, develop and implement tactical communications practice and procedure and contribute to the development of strategy for the Corporate Communications function, making the best use of resources to enable delivery of acceptable levels of service that are aligned with the priorities of Warwickshire Police and West Mercia Police.
Lead and ensure effective deployment of the Corporate Communications function in respect of all allocated assets (Team Leaders, Communication Officers and Communication Apprentices), activities, facilities, services and resources, including the provision of expert advice, guidance, interpretation and support to executive, managers and senior stakeholders in support of corporate decision-making and activity.
Provide strategic and tactical communications advice and guidance to executive, senior officers / managers in relation to Gold Groups, internal change projects, corporate reputation risks, major and critical incidents (including Civil Contingency risk) and policing operations.
Lead the preparation of communication strategies and plans and their delivery in respect of operational and organisational communication priorities ensuring that performance is managed so that work is delivered in a timely, appropriate and value for money manner.
Ensure that liaison takes place and relationships are maintained with other directorates, senior managers and stakeholders so as to understand their needs of the team and to ensure they are actively engaged in the development of overarching function objectives, purposes and priorities and fully informed about the team’s achievements.
Ensure an environment of continuous improvement, forward-thinking, creativity, innovation and learning exists in respect of all communications activity. Identify, evaluate and implement emerging best practice, theory, initiatives, media legislation and use of appropriate technology within and outside the police service so that the team remains current, relevant and focused on priority issues.
Represent professionally and promote the reputation of Warwickshire Police and West Mercia Police and the Enabling Services Directorate, deputising when required for the Head of Corporate Communications, at meetings and groups both internally and externally, including the development of appropriate and constructive partnerships with relevant organisations that enhance the service delivery to the public.
To ensure the provision of effective advice, training and guidance to enhance the communications capability and capacity of the workforce.
Manage and develop appropriate policies and guidance to ensure Warwickshire Police and West Mercia Police comply with relevant legal requirements and national best practice.
Manage service suppliers e.g. monitoring and creative agencies, communication system suppliers, total marketing suppliers, when required.
Provide strategic (Gold level) advice, guidance and direction to manage risks to public confidence in the forces and / or response to major and critical incidents.
Take the role of Strategic Communications Advisor (in the absence of the Head of Corporate Communications) or Tactical Communications Advisor and lead for all relevant declared major incidents by a Strategic Co-ordination Group (SCG) ensuring the appropriate deployment of resources whilst participating as tactical advisor to TCG multi-agency members.
Undertake other duties commensurate with the nature, level of responsibility and grading of this post, including deputising for the Head of Corporate Communications, as required.
Relevant specialist professional qualification e.g. Degree or Diploma in communications, journalism, marketing, PR.
Extensive knowledge of media law, ethics and codes of conduct and an understanding of the production, distribution and consumption of all forms of media, including new and multi media.
Knowledge of marketing theory and the delivery of internal communications, stakeholder engagement, marketing campaigns, digital and new media marketing and multi media systems and tools.
Substantial experience of delivering operational and organisational communications, including crisis and reputation communications management, stakeholder and engagement communication strategies, within a large and complex organisation.
Experience of managing a specialist communications team and related performance management at individual and team level.
Experience of successfully developing and implementing communication and public relations strategies and delivery plans to effectively manage complex, high profile, fast moving and politically sensitive incidents or operations.
Experience of using wide-ranging internal, marketing and digital marketing channels and practices to deliver organisational aims and objectives.
Experience of driving and delivering change.
Experience of advising and influencing senior internal and external stakeholders.
Experience of developing and maintaining relationships with senior key communication stakeholders across the organisation, governance bodies, local government, suppliers and key media.
Successful management of large communications projects, events and initiatives.
Demonstrate the ability to provide leadership on critical and reputational communications issues.
Demonstrate ability to think and contribute strategically at an executive level whilst maintaining a strong focus on communications operational activity and engagement.
Excellent interpersonal skills including a high level of communication and influencing skills.
This post has been designated as ‘Politically Sensitive’ under the Local Government and Housing Act 1989 (as amended).
Travel throughout the Warwickshire and West Mercia policing areas.
On call commitment.
Requirement to work unsociable hours including weekends.
The duties of this post may expose the Post holder to disturbing / unpleasant images.
We want our organisation to be as diverse as the community it serves. We welcome applicants from all sections of the community.
You will be required as part of Warwickshire Police and West Mercia Police recruitment process to successfully complete vetting and credit checks.