PR and Influencer Senior Executive - Health & Beauty Sector

There is an amazing new opportunity with an in-house beauty organisation that uses naturally derived ingredients and essential oils to produce a range of mild, kind and delicious-smelling toiletries that care for the hair and skin of newborns, babies and children.

The company’s aim is to revolutionise the baby & child toiletries category so that all products found in this aisle are fit for purpose – being suitable for the skin & hair of newborns, babies and children, even those with sensitive or eczema prone skin.

They are looking for a PR and Influencer Senior Executive to join the organisation’s new in-house PR team, which forms part of our Marketing team. Rich with creative ideas and a real passion for health & beauty, this role will drive brand awareness during our continued exceptional growth. With their unique brand story, expertise in skin, washing and bathing and hair care, this is an exciting opportunity to be part of something truly special.

Responsibilities:

• Enhance and develop an already strong list of influencer contacts
• Develop with the PR Manager an Influencer strategy across all mediums, and then execute it
• Day-to-day contact for all press and influencers enquiries
• Work closely with the marketing team to ensure the right content and messaging is being created for use in influencer outreach, which is aligned with our strategy
• Work closely with the Social and Creative teams to proactively seek out talent to ensure Childs Farm are engaging with both new and existing influencers
• Run gifting programmes that support product campaigns/the marketing calendar
• Work closely with PR Manager to maximise influencer and editorial opportunities

Requirements:

• Experience in beauty PR, influencer or social experience with demonstrated success in the role
• Excellent black book of beauty press contacts
• Experience working on successful PR or social campaigns
• A good understanding of PR, influencer, social media and brands

To apply, please send your CV to [email protected]