PR Senior Account Manager/Account Director

Our client is looking for someone at Senior Account Manager/Account Director level to join the team to work in the CleanTech/Renewables space.  You don't absolutely have to have experience of that space, but an interest in it and a background in technology would be a great fit. 

The ideal person will have an agency background and training.  They will like a work hard environment, but equally one that offers a great work/life balance.  Initially this will be to work from home on a full time basis, and our client is happy for this to continue, with the occasional office day for team building etc.

The Senior Account Manager/Account Director will be a senior member of the team and will typically manage client relationships and internal teams for key accounts, oversee and improve workflow and processes for PR and marketing, help to win new business and retain and grow existing accounts.  You need strong content creation skills and a focus on B2B, and maybe technology, in your career to date.

The role involves strategic oversight as well as direct client management, where you'll be responsible for managing a client portfolio. At this stage in their growth, they expect all employees to be flexible and agile, taking a ‘hands on’ approach when needed. This role reports directly to the managing director.

Essential duties and aptitudes

Client services

• Translate client business needs into communications action steps with solution-oriented focus
• Oversee setting of KPIs and budgets as part of the PR planning process
• Oversee reporting of KPIs to clients with a focus on value to maximise client retention
• Oversee new client on-boarding, including leading messaging workshops and tactical planning
• Help the team with idea generation to refresh client delivery plans
• Ensure quality of work from the team in order to meet/exceed client expectations
• Ensure client delivery is profitable across all accounts
• Resolve conflicts with clients and within teams
• Provide overall strategic PR counsel to clients
• Provide counsel and strategy for branding, reputation management and integrated marketing
• Own client relationships and work with exceptional organisational and relationship skills
• Manage new clients’ marketing and PR campaigns and help to transition these to the account manager
• Write and edit content, perform media relations and other ‘hands-on’ work as and when required

Operations

• Ensure effective management of projects using Streamtime
• Identify staffing issues and needs
• Identify new communication tools and processes to improve productivity and quality of service
• Direct the team and agency to continuously improve service levels
• Instil confidence and motivate/inspire clients and colleagues
• Instil a collaborative spirit to work towards the best outcome for clients and the agency
• Actively contribute to the management of the PR agency

New business

• Introduce processes to increase business with existing clients
• Identify opportunities to expand client relationship through cross-servicing
• Actively participate in new business development, presentations and proposals and identifying prospects
• Represent Resonates in new business meetings
• Demonstrated ability to successfully network and outreach for agency

Skills and aptitudes

• Degree in public relations, communications, journalism or related studies
• PR experience with progressive job responsibilities
• Agency experience or the equivalent experience with an agency model
• Demonstrable results in public relations work, client service and account leadership
• Stellar writing and editing skills
• Passion and knowledge for both traditional and digital communications
• Ability to balance strategic thinking with plan execution
• Strong presentation and interpersonal skills
• Articulate and quick thinking
• Highly accountable and organised with excellent time management skills
• Demonstrable commitment to industry, agency and clients by acquiring industry knowledge on trends and understanding clients’ business in “off times.”
• Develop understanding of cleantech, smart grid, renewable and other technology

This is a fabulous opportunity to get involved in a high energy agency in the cleantech/renewables space.  Great salary and benefits too.