Hours of Work: Such hours as necessary to carry out your duties. This will involve a minimum of 36 hours and may include working outside normal office hours at evenings and weekends and on Public Holidays.
Location: The team is currently based out of the EIS’s office in London (WC1B); however, this role can be based out of any EIS sites and the team is currently working from home.
The successful person will be responsible for:
- Actively contributing to and supporting the Communications function in developing the EIS’s communications strategy which will raise awareness of the EIS and enhance its reputation.
- Managing the implementation of the communications strategy in collaboration with a wide range of EIS external stakeholders, particularly through media relations and sport engagement.
- Take the lead on media engagement, including managing media enquiries, pro-active pitching to media organisations, and the briefing of senior leaders within the organisation.
- Developing and delivering communications campaigns which support the EIS to ensure the effective launch and ongoing promotion of new and existing programmes of work.
- Take the lead for the team on our work in Thought Leadership
This role has a high level of autonomy so we are looking for an enthusiastic and energetic individual who is comfortable managing their workloads and leading a project from concept through to execution.
The successful person will also:
- Support the Director of Communications in the development of the strategy.
- Support the team’s work on internal communications, digital communication and content creation.
- Support the development and production of communications resources and materials.
- Support in the management of the EIS brand.
MAIN TASKS AND ACTIVITIES
- Work with the Director of Communications to support the development, implementation and review of a Communications strategy
- Run the EIS’s press office function and lead on media relations and PR through the proactive targeting of media in order to raise awareness of the EIS, its impact and its value.
- Develop, cultivate and maintain positive, mutually beneficial relationships with the EIS’s key target press and broadcast media.
- Maintain relationships with senior communications representatives from other organisations within the high performance system including UK Sport, BOA, BPA, other HCSIs and the national governing bodies of sport (NGB).
- Provide communications advice to colleagues across the organisation on media and communications issues and opportunities.
- Support the management of the EIS’s reputation.
- Work with the Communications Officer to regularly liaise with EIS internal teams to scope out and develop future communications campaigns.
- Actively develop the team’s monitoring and evaluation framework for Communications across all channels (including press, digital and social media)
The successful person will need to contribute to:
- The process of developing and producing marketing and branding materials including from briefing to sign-off.
- Supporting with the management of the EIS brand identity and its implementation
- Managing the annual communications budget
- Managing and supporting the relationships that the EIS has with its suppliers and agencies
- Ensuring all communications activity adheres to current legislation and guidance regarding accessibility.
This job description is not to be regarded as exclusive or exhaustive. It is intended as an outline indication of the areas of activity and will be amended in the light of the changing needs of the organisation
For this level of role we would expect the individual to have a minimum of 3 and ideally between 4 and 8 years’ experience in Communications, Marketing or PR, with over 2 years operating at a National Level; although this does not preclude applicants without this from applying if they feel they have the necessary knowledge and skills.