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CRM Manager

Employer
Red Bull Technology
Location
Milton Keynes
Salary
Competitive
Closing date
9 Aug 2021

Job Details

We’re looking for an experienced and enthusiastic CRM Manager to own and drive the acquisition and retention marketing programme that creates incremental bottom-line growth.  This will be a key role in helping the Marketing Team deliver, measure & optimise all campaign activity whilst creating best-in-class fan journeys and delivering superb customer experience.

In this position you will work closely with our new Head of Fan Engagement to define our fan acquisition, retention and lifecycle marketing playbook – ensuring we’re seen to be adding value to our fan’s lives.  This is a fantastic opportunity to own the campaign strategy, execution & measurement on top of owning and growing our CRM retention programme, across multiple channels including email and web-push.  You will be entrusted to find the perfect balance between engaging with fans and allowing us to achieve our commercial goals.  This role will be required to use data from all touchpoints and channels in order to target and communicate with fans in the most relevant, timely and personalised manner, creating value-adding relationships with our members.

To be successful in this position you will have:

  • At least 5 years’ experience in the development and implementation of a successful CRM strategy with back-end system knowledge.
  • Built successful acquisition, retention and customer loyalty programmes whilst being familiar working in a B2C subscription business (ideally digital based).
  • Worked on an end to end basis, execution through to developing and owning analytics.
  • Have experience in multi-channel and paid media marketing and hold a robust Understanding of GDPR/data privacy & security.
  • Incredibly strong interpersonal skills and the ability to influence and mobilise others.
  • It would be advantageous for this position if you had a working knowledge of Oracle CX systems including Responsys, Crowdtwist and Maxymiser plus a working knowledge of sales and service automation systems.

Not only is this a fantastic role, it is also a fantastic team to work in. A good salary is just the start, there are many other benefits too such as our bonus scheme, private health care cover, life assurance scheme, workplace nursery, company contributed pension scheme, on site gym & fitness classes, free food, and a cycle to work scheme.

Company

Red Bull Advanced Technologies was formed in the unrelenting fire of Formula 1 competition as the high-performance engineering and sister business of Red Bull Racing.  Red Bull Advanced Technologies brings its exceptional engineering, design, technology, simulation and production capabilities to a hugely diverse set of industries, helping to create a smarter, better future.

The same tools, techniques and methods used to win the development race that is F1 are applied to engineering challenges across land, sea and air at blistering pace.

From Hypercars to Hydrogen racing cars and everything in between including such diverse challenges as bikes, balloons and sailing boats, with Red Bull Advanced Technologies the possibilities are limitless.

Company info
Telephone
01908624504
Location
Red Bull Racing
Bradbourne Drive, Tilbrook
Milton Keynes
Buckinghamshire
MK7 8BJ
United Kingdom

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