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Head of Audiences - Collection Care

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Head of Audiences - Collection Care
£45,133 p.a
Flexible working, Full-time, Job share, Part-time

The National Archives’ Collection Care Department has a growing reputation for supporting and delivering outstanding conservation and a high-quality heritage science/ conservation research programme. As an emerging centre of excellence, embedded in the organisation’s Research & Collections Directorate, we advise on and create policy around the care, access, and display of large scale and archival collections. Working closely with our Research and Academic Engagement, Archive Sector Development and Marketing & Communications teams, this role will ensure that we engage strategically and effectively with all of our audiences, thereby maximising our sector-wide influence and reputation as well as cementing our leading role in creating policy and providing advice.

About the role

Working with all of The National Archives’ key audiences – the public, government, the archive and academic sectors – as well as with schools and conservation specific audiences, you will work with the relevant teams (e.g. public engagement) to enhance and develop existing engagement programmes in the field of heritage science and conservation. You will agree, drive and implement strategies to enhance the department’s profile and visibility.

You will analyse and increase Collection Care’s impact and relevance to the organisation’s overarching goals, and you will support its inclusive ambitions. By leading on audience engagement for this vital function, you will support other team heads to grow the department’s professional network. Together with a team directly reporting to you and key partners from across the organisation, you will create and use numerous platforms to reach and engage with audiences – enhancing existing programmes and adding a new collection care dimension to the organisation’s audience engagement initiatives.

The Head of Audiences – Collection Care and their team are responsible for testing new ideas of communication and outreach as well as for seamless flow of information across all department teams. This includes joining up new aspects and programmes of communication with central communications and audience focussed teams and oversight of communications with external audiences. Working closely with relevant teams across the organisation, you will identify and maximise opportunities to bring to life the vision and achievements of Collection Care at The National Archives, whilst using a diverse mix of traditional and emerging tools and platforms.

The Head of Audiences – Collection Care is part of Collection Care’s senior management team and is expected to take a strong leadership role in the development and delivery of key strategic initiatives in line with current and future organisational objectives.

Essential criteria:

• Significant experience, possibly with education to degree level, of accessible audience engagement at a strategic level and working with a multitude of audiences within the Galleries Libraries and Archives and Museums sector

• Deep understanding of audience development and diversification, ensuring best practice around equality, diversity and inclusion
• Up-to-date knowledge of social media platforms and internet culture
• Exceptional ability to build creative networks
• Ability to measure impact and experience of making data-informed decisions
• Excellent communication skills and a collaborative approach, including the ability to build bridges across diverse teams, strong writing skills and editorial judgement
• Outstanding management skills

This is a full time post. However, requests for part-time working, flexible working and job share will be considered, taking into account at all times the operational needs of the Department. A combination of onsite and home working is available and applicants should be able to regularly travel to our Kew site.

We are committed to continually improving the diversity of our workforce and therefore encourage applications from people of colour, the LGBTQI+ community, the trans community, those who are neuro diverse, and those with a disability.

How to apply

For a full job description and further details on how to apply please visit the Civil Service Jobsite via the Apply button.


Generous benefits package, including pension, sports and social club facilities, onsite gym, discounted rates at our on-site cafe and opportunities for training and development.

Closing date:  11:55 pm on 6 June 2022.

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